Appreciate you’re bad

Good morning, and welcome to episode 1 of my new weekly email. Anyway, cut the waffle, this is about actionable things YOU can do to grow your business.

Appreciate you’re bad.

With your new, old or theoretical business, things WILL go wrong.

They will absolutely go wrong, but this shouldn’t come as a surprise considering it’s a known fact. But if we know something is probably going to happen, why would we be shocked?

Like everything, it’s unreasonable to expect to be good at a new skill, which I’d consider running a business to be, so embrace the suck, accept you’re not very good and grow with it.

I ride a motorcycle, and when learning for the first time in 2022, it was so bizarre using both hands and both feet for the break, clutch, break and gears. In the first lesson, I distinctly remember being sat on a motorcycle thinking ‘This is so funny how clueless I am, because one day I’ll be able to look back and laugh’. 3 years later and 10,000 miles, it makes me smile every time I get on the bike.

This is the exact same with your business.

I didn’t get on the motorcycle for the first time, furious I couldn’t do a wheely? Why… because we all understand that’s absurd!

We’d all say, ‘Get the basics down and slowly progress’ - right?

So why is your business any different?

It’s easy to see people online that have MILLIONS of customers, millions of sales and millions in profits, but why do we look at the top 0.0000001% as a true representation of reality?

Stop, take a step back and enjoy the ride.

Almost like when people say ‘Ah you’ve never seen ‘X’ TV series? I’m excited for you to watch it’ - This is because the journey is as good as if not better than the destination.

I could tell you what happens, but this would be the equivalent of winning £1m overnight.

It turns out, it’s not the end goal that brings the satisfaction, but the journey. (Which is why lottery winners have a notoriously bad time).

Perfection protection

Additionally, this is why perfection should be ignored. Your perfect now is different from your perfect later, therefor it’s dynamic and impossible to achieve

I get it, you want things to be superb, and I do too. But perfect isn’t real, it depends on your mood, state of mind, perspective and a whole load more factors.

So like this new email list, start small. There’s less than 10 people getting this email and one of them is myself for a test, but if it all goes wrong, there’s very little at stake.

Learn from it, improve and continue.

Done is better than perfect, because perfect is never done

Anyway, that’s all for now, it’s time to get back to work,

John

Needing some personalised guidance?

I now offer bespoke 1:1 mentoring to a very small group of 5 people maximum. If there are places available, please contact me for more information, and a discovery call to find out more about your business and if I can be of assistance.

If you do think this could be of use, shoot me an email at [email protected] and I’ll we’ll go from there.